“Design means change, and achieving goals.”

x-design ops

X-Design Ops translates your vision into measurable business impact by aligning customer insights, innovation, and strategic clarity. In the AI age, where software becomes intelligent and hyper-personalized, Design Ops ensure businesses deliver meaningful, outcome-driven experiences at scale through aligned strategy, streamlined execution, and customer-centric innovation.

Experience Performance Management Benefit: Journey-centric Design Operations and Experiential Metrics turn customer experience into a measurable driver of business growth—proving ROI, guiding investment, and aligning strategy with outcomes to gain a competitive edge.

XPM kick-starter

XPM Maturity Stage-1: Shift to journey-centric operations.

  • Journey Management: Shift to a journey-centric operating model, from product features to customer benefits. The art of operationalizing customer understanding, mapping, designing, and improving the interactions and processes that make up the entire customer experience and shapes customer perceptions.

  • Journey-centric Operations: A business approach designed and managed with the customer’s journey at the center, focusing on every step a customer takes while interacting with your company.

  • Organizational Alignment: Guiding policies that address the operational changes across businesses. Resource re-distribution to support new strategies and coherent actions that are designed to deliver on the customer outcomes and business objectives.

The X-Metric™ – The Metric that Matters Most to your C-Suite.

The X-Metric™ makes it possible to forecast the business impact of your customers’ experience at each journey milestone, aligning CX investments with Experiential Metrics and financial metrics to show ROI.

Experiential Metrics: Metrics that provide a direct and nuanced view of customer interactions by measuring real-time emotions, perceptions, and behaviors. This gives business leaders foretelling insights into the human experiences that are driving their business success.

  • I give B2B and B2C businesses access to a Senior Experience Management Expert without the need to commit to a full-time Executive hire.

    The X-Metric – The One that Matters Most to your C-Suite—$

    1. Higher Loyalty, Lower Cost, Improved Margin.

    2. Businesses typically see a 10X return on their CX investments.

    3. CX Leaders gain a 3% revenue advantage over CX Laggards.

    4. More profitable: Experiential and Symbolic value for customers.

    5. Keeping more customers increases NRR (Net Revenue Retention).

    6. Higher likelihood customers buy more services from your company.

    7. More meaningful to customers, I.e., Values-based.

    8. Increased Employee Engagement.

    9. Fewer silos across the organization.

    10. Improved Customer Experience.

  • Access to a network of globally distributed professionals who are highly skilled in executing your strategy.

    • Maximize XPM value with the right partners.

    • Expert teams to execute your projects.

    • A mix of diverse empowered team members make the biggest impact.

    • Your choice. Your team.

  • Let’s discuss your needs on our call.

    We match the right services for your needs and business objectives.

    Engagement Duration:

    3 months: XPM Kick-Starter Program.

    6-months: XPM Maturity Stage.

    1- year: XPM Excellence.

    Easily extend services to meet your evolving needs.

    • Pricing is transparent.

    • No surprises.

    • No pressure.

    • We’re easy to work with.

    • Your needs are our priority.

    • Your satisfaction is guaranteed.

    • Terms apply to the contract.

    Experience our service with confidence.

    • 30-day money-back guarantee.

    • Payments are due in advance of services.

  • Some services fall outside of our primary offerings.

    When this happens, you’ll be notified.

    Some examples include:

    • Project Management - tactical role that falls outside the strategic service offering.

    • Project Execution - tactical role that falls outside the strategic service offering.

    • Access - Typically only 2 contacts per project, additional access is negotiable for the broader organization.

    • Workshops - Getting everyone on the same page can be challenging. When the need arises, we can scope a separate workshop for alignment, education, or training.

    Terms apply to the contract.